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PROFESSIONAL EXPERIENCE
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2012 – Present Skytap, Inc., Seattle, WA
DIRECTOR OF PRODUCT MARKETING
Responsible for developing strategy, driving execution, and delivering results across a full spectrum of marketing responsibilities for the company's
leading cloud computing service, Skytap Cloud. Areas of focus include quarterly product launches, core product content development, competitive
intelligence, sales enablement, and customer reference development. Partnered with product management and engineering to identify new product
innovation opportunities and feature development prioritization.
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2010 – 2012 Microsoft Corporation, Redmond, WA
GROUP PRODUCT MANAGER – Exchange Partner Marketing
Led marketing, sales, and technical readiness programs, as well as formulated go-to-market strategy for the
Microsoft Exchange partner ecosystem across the over 640,000 member
Microsoft Partner Network. Drove program execution through customer engagement engines and Microsoft subsidiaries. Developed social media communications campaign, serving as spokesperson for Exchange partner community. Directly supervised three member team organized by partner types, i.e., Exchange resellers, system integrators, ISVs and hardware partners.
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2008 – 2010 Microsoft Corporation, Redmond, WA
SENIOR TECHINCAL PRODUCT MANAGER – Exchange Product Management
Responsible for product management and marketing of the
archiving and discovery workload
of Microsoft Exchange Server and Exchange Hosted Archive.
Formulated workload positioning and messaging. Developed sales and marketing collateral in support of
Exchange 2010 launch (November 2009) and
post launch sustained marketing efforts.
Defined ISV partner engagement strategy, navigating challenging "coopertition" environment with leading archiving vendors.
Serve as email archiving subject matter expert in interactions with key customers, media, and leading analyst firms. Partner with
product engineering organization to define unique
value propositions for future product release milestones.
Additionally, led product planning and evangelism activities for Exchange Server 2010 prior to public disclosure.
Drove value proposition and vision articulation, positioning and messaging development,
and marquee product feature naming research. Partnered across Microsoft Office
Division business groups to manage product roadmap and disclosure planning.
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2005 – 2007 Microsoft Corporation, Redmond, WA
SENIOR PRODUCT MANAGER – Security and Access Product Marketing
Responsible for the product management and marketing of Microsoft Windows Server
networking technologies, including TCP/IP, IPsec, Windows Firewall, hardware offload, and
IPv6. Developed and executed go-to-market plans for secure networking solutions.
Defined and drove overall enterprise networking vision. Built sales and
marketing collateral for the launch of
Windows Server 2008 (February 2008). Managed product
group outreach and coordination with the technical sales community.
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2004 – 2005 Microsoft Corporation, Redmond, WA
PRODUCT MANAGER – Security Business & Technology Unit
Managed executive communications for business unit’s vice presidents.
Formulated security messaging strategy and speech development for executive
engagements, as well as integrated company’s security messaging into other
executive presentations, including Bill Gates and Steve Ballmer. Led cross-group production v-team for
monthly webcast on security.
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2003 – 2004 CA Technologies, Islanda, NY
DIRECTOR, SECURITY RESPONSE - eTrust Brand Unit
Led cross-functional
team responsible for communications and outbound marketing for CA's
security
response capabilities. Served as corporate spokesperson for CA's
global security
research organization. Directly supervised project management team responsible
for security response communications, operational procedures, and premium support
services. Continued as brand unit’s leading evangelist for security management
solutions.
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2002 – 2003 CA Technologies, Islanda, NY
SECURITY STRATEGIST - eTrust Brand Unit
Leading evangelist and spokesperson for the company’s eTrust brand of security management solutions.
Managed relationships with top industry analyst firms and world-wide media.
Delivered keynote addresses at several major IT security industry events
world-wide. Developed and executed partnership strategy for alliances with Microsoft and Intel.
Managed special projects around wireless security, threat management and research, brand unit marketing campaigns, and customer support.
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2000 – 2001 CA Technologies, Islanda, NY
PRODUCT MANAGER - Corporate Marketing
Responsible for global product and brand management of the multimillion dollar CA antivirus product line.
Developed and implemented go-to-market strategy across multiple sales channels, including product development specifications, pricing, competitive analysis, and
collateral/sales tool creation. Brand manager for threat management solutions portfolio. Chief spokesperson for CA’s global antivirus research organization.
Managed relationships with industry standards and certification organizations.
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1998 – 2000 CA Technologies, Islanda, NY
ADVANCED TECHNOLOGY SPECIALIST - Research and Development
Member of
CTO office's advanced development team tasked with driving new research and product initiatives. Projects included field development and testing of solutions for AS/400 systems management, enterprise
identity and access management, wireless communications, and partner solution integration.
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EDUCATION
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Bachelor of Science, Computer Science (1998)
Plattsburgh State University of New York
> Omicron Delta Kappa (National Leadership Honor Society)
> Pi Kappa Phi (National Fraternity)
(ISC)2 Certified Information Systems Security Professional
(2005)
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